Feb 02, 2026  
2026-2028 Catalog Volume XXXII Ver 1 
    
2026-2028 Catalog Volume XXXII Ver 1

BBA 3951 Artificial Intelligence Literacy for Business


Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course gives students an initial understanding and practical introduction to artificial intelligence (AI) and how it is used in today’s business world. Students will learn the main ideas behind AI technologies and look at real examples that show how these tools are applied in real business situations.  Emphasis is placed on building critical literacy skills that enable students to analyze how AI shapes decision-making, communication, productivity, and innovation across industries.

Prerequisite(s): BUS 2601 and INT 1000 with a grade of C or better