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Nov 21, 2024
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2020-2021 Catalog Volume XXX Ver 1 [ARCHIVED CATALOG]
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BBA 3441 Using Social Media in Business
Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course focuses on the many different types of social media and their use in a business setting to achieve business objectives. The scope and intent of the most popular social media platforms are explored, as well as the reasons that in today’s environment a social media presence is a necessity.
Prerequisite(s): BUS 2391 and INT 1110 with a grade of C or better
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