Mar 29, 2024  
2020-2022 Catalog Volume XXX Ver 3 
    
2020-2022 Catalog Volume XXX Ver 3 [ARCHIVED CATALOG]

COM 4011 Public Relations


Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course introduces the student to the theory and practice of public relations. The student learns about its function within organizations, its influence in national and international business, its impact on the public, and its function in society. The student studies the history of public relations, the range of responsibilities that PR practitioners assume, and the significant issues that have shaped the practice.