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Dec 08, 2025
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2023-2025 Catalog Volume XXXI Ver 1 [ARCHIVED CATALOG]
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BBA 4951 Artificial Intelligence for the Entrepreneurial Mindset
Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course explores the transformative role of artificial intelligence (AI) in modern entrepreneurial mindset and innovation. As AI becomes embedded in nearly every sector, both entrepreneurs and intrapreneurs are leveraging these technologies to identify opportunities, accelerate product development, enhance customer engagement, and optimize operations. Students examine how AI tools, including large language models and predictive analytics, can support early-stage business ideation, market research, and strategic decision-making.
Prerequisite(s): BBA 3951 and BBA 3971 with a grade of C or better
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