Jun 18, 2024  
2023-2025 Catalog Volume XXXI Ver 1 
    
2023-2025 Catalog Volume XXXI Ver 1

BBA 3511 Business Research


Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course examines the principles of quantitative and qualitative research in the business environment. Topics include research questions, survey design, survey administration, interviews, data collection, data analysis, and interpretation of results.

Prerequisite(s): BUS 2371  with a grade of C or better
Suggested Prerequisite: BUS 2601