Feb 24, 2024  
2023-2025 Catalog Volume XXXI Ver 1 
    
2023-2025 Catalog Volume XXXI Ver 1

BBA 4861 Strategic Hospitality Management


Lecture: 4.5 Lab: 0 Practica: 0 Total Credits: 4.5
This course examines the current trends in hospitality management with an emphasis on innovation, growth, and revenue growth. A project-based class, students identify opportunities for innovation and develop a competitive proposal that results in organizational growth and increased profitability.

Prerequisite(s): BBA 3941  and BBA 4051  with a grade of C or better