May 11, 2024  
2023-2025 Catalog Volume XXXI Ver 1 
    
2023-2025 Catalog Volume XXXI Ver 1

MBA 5595 Value Creation Through Innovation


Lecture: 5 Lab: 0 Practica: 0 Total Credits: 5
This course focuses on how firms innovate strategically to discover and create new sources of value. Emphasis is placed on strategy that enables the creation of new markets, new business models, and growth opportunities. The student will leverage strategic plans to create and disrupt industries, design new business models, and lead renewal, all for the purpose of creating value for the organization.